The people behind AI Heroes
Since 2019, we've guided organisations like Postcodeloterij, Prosus and Banijay Benelux through the entire AI journey: from change management to technical implementation. Based in Groningen, serving all of Europe.
Frans Hoorn
Co-Founder · Strategy & Product
Combines strategic thinking with a sharp eye for user experience. Embeds AI inside product and brand strategy, so it shapes the whole experience. With a background in UX/UI design and product management, he translates complex trajectories into concrete roadmaps. Delivers workshops to executive and management teams on AI strategy and prompt engineering.
David Homan
Co-Founder · AI & Development
The link between tech and boardroom. Understands how AI models work under the hood (from transformers to image generation) and translates that knowledge into what it means for your business processes. Builds with tools like GitHub Copilot and local AI models, giving him precise insight into what's technically possible and what's feasible within your organization. Passionate speaker who conveys complex AI concepts clearly and energetically.
Jan Brusse
Co-Founder · Training & Innovation
Specialist in making complex technology accessible. Has spent years building an innovation lab where he trained thousands of people in new technologies, from beginners to experts. Knows like no other how to turn a tough subject into an interactive, practical session that sticks. Picks up new AI developments at lightning speed and immediately translates them into applications for your team.
Joseph Groot Kormelink
Industry Advisor
Well-known in Amsterdam's AI and startup scene. Advises on enterprise matters.
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