Three founders, each a part of the build
Frans Hoorn, David Homan and Jan Brusse. Each of them leads one part of the same process: the business case, the build and the training of your people. Book a call with whoever fits your question.

Business case and strategy
Frans Hoorn
Co-Founder
Frans leads the start sprint and the business case: what it costs, what it returns and when it pays for itself. He combines strategic thinking with a sharp eye for how people actually use software.
More than fifteen years in development, UX and sales, product management at Tele2, BOZU and Prosus, and three years in management at AI Heroes.

Software and compliance
David Homan
Co-Founder
David leads the build, from prototype to a system that runs in your own landscape. AI Act classification, logging, security and hosting are built into the design from the start.
Studied Artificial Intelligence at the University of Groningen, founded an app start‑up and spent two years in operations at AI Heroes.

Training and adoption
Jan Brusse
Co-Founder
Jan makes sure the team that will use a system can actually work with it, with training on the system itself, on the work floor. He makes technology accessible, from AI literacy to the board session on digital sovereignty.
Built up the Smart Lab in the Groninger Forum over four years, with a team of twelve and several workshops a week. In De AI Storm on RTL 7 he talked about AI in small and medium‑sized businesses.
How we work together
In a start sprint and a build, the three roles come together. You have one contact person per phase.
- Frans
Intake and business case
What needs to be built, what it costs and what it returns. The start sprint begins with Frans.
- David
Build and compliance
From prototype to a system in your own IT landscape, with the AI Act in the design.
- Jan
Training and handover
Your team learns to work with what was built, on the system itself.
Work at AI Heroes?
The team is growing. There are open positions for engineers, trainers and interns.
Book an introduction
Book a free call with one of the founders straight away, or leave a message. You hear from us within 24 hours.